The global steel industry is facing a challenging outlook in 2024, with steel demand projected to see only a small rebound after falling for a consecutive year in 2023. The key factors shaping this scenario include:

• Continued impact of the Ukraine war, high inflation, high costs, and monetary tightening on economies globally
• Disappointing post-Covid demand rebound in China, with Chinese government support measures failing to materialize as expected
• Surge in Chinese steel exports, displacing HRC in other Asian markets and exhausting the EU’s “other country” quota for multiple quarters
• India rapidly adding HRC capacity to cater to booming domestic demand, while also eyeing higher-paying EU export markets
• Weak growth expected in the key automotive sector, which was the only bright spot in 2023
• Ongoing challenges for EU mills, who are being forced to cut production amid higher costs and rising imports

The Kallanish Flat Steel 2024 event will provide a platform to debate these critical trends impacting the global flat steel market, covering topics such as regional supply-demand dynamics, raw material pricing, end-user demand, overcapacity, the green transition, energy costs, and the outlook for key markets like China and the EU.

Link for registration:

https://www.kallanish.com/en/events/conference/upcoming-courses-details/flat-steel-2024/